Design · National 5

People who influence design

3 cards · 2 quiz · 0 exam
What you're learning in this topic

Learning intention WALT

We are learning about people who influence design, specifically to understand:

  • the role of designers, manufacturers, marketing teams, consumers and retailers

Success criteria WILF

  • I can describe the role of designers, manufacturers, marketing teams, consumers and retailers

N5: who influences design N5

  • Designers: creative input; develop ideas to meet the brief.
  • Manufacturers: make sure it can be manufactured economically and efficiently; advise on changes.
  • Marketing teams: plan how to promote and sell the product (price, promotion, product, place).
  • Consumers: give feedback (often via market research) on needs, wants and existing products.
  • Retailers: feedback on sales figures, what is likely to sell and market trends.

Key terms

Role of a retailerFeedback on sales, what will sell and market trends.
Role of a manufacturerEnsures the product can be made efficiently and economically.
Role of a marketing teamPlans how the product is priced, promoted and sold.

Quick check

1. Who gives feedback on which products are selling well in shops?

  1. Marketing team
  2. Designer
  3. Manufacturer
  4. Retailer
Show answer
D: Retailer. Retailers see sales directly.

2. Who checks a design can be made efficiently and economically?

  1. Manufacturer
  2. Consumer
  3. Marketing team
  4. Retailer
Show answer
A: Manufacturer. Manufacturers advise on how to make it.

Printable worksheet

An I do, we do, you do worksheet for this topic, with a separate answer sheet.

Worksheet (PDF)Answers (PDF)